September 26, 2019

The artist who trolled Google into making her win the Turner Prize

LA-based artist Gretchen Andrew used SEO to play the algorithm at its own game

Gretchen Andrew has won the Turner Prize, or that’s what Google wants you to believe anyway. The LA-based artist is an internet renegade, whose latest project Turner Prize is one of three digital performance pieces so far, ….

July 13, 2019

Gretchen Andrew I’m taking a power gap and closing it with an information gap

Gretchen Andrew is trying to get the crowd's attention. The artist is standing on a step stool inside a downtown Los Angeles art gallery, scissors in one hand, beer can in the other. Surrounding her is a hodgepodge of craft supplies and stationery – .......

May 14, 2019

This Artist Is Tricking the Internet into Making Her Dreams Come True

Lately, artist Gretchen Andrew has been thinking about the people, experiences and places she wants in her future. As she does, she paints tangible elements of that dream life in swirling oil paints on flattened pieces of cardboard, manifesting the future she desires with each brushstroke.

February 13, 2019

Hack the Frieze Los Angeles art fair? This painter says she's done it

Strewn across artist Gretchen Andrew’s coffee table in her downtown Los Angeles loft, little sample squares of gray and brown frieze-style carpeting serve as makeshift coasters for coffee mugs as well as conversation pieces. 

Frieze may be the name of the major art fair inaugurating a Los Angeles edition this weekend, but it’s also a style of carpeting. 

February 12, 2019

A Net Artist Takes Over the Google Image Search of “Frieze Los Angeles”

Gretchen Andrew has ensured that her images will top the Google image search results for “Frieze Los Angeles.”

LOS ANGELES — Type “Frieze Los Angeles” into a Google search bar and you’ll be directed to the website for the much-anticipated art fair making its Los Angeles debut later this week, as well as several related news stories. Do an image search for the same phrase, and the results are quite different.....

February 11, 2019

How One ‘Search Engine Artist’ Hacked Her Paintings Into Frieze Los Angeles’s Google Results.

Gretchen Andrew's paintings may not be under the white tent, but her internet project will definitely be seen by those looking for the big event.

Type the words “Frieze Los Angeles” into the Google image search bar. What you will find is that the first row is dominated by thumb-sized interior photographs of a white-walled gallery with paintings lining the wall and a dappled grey floor......

May 20, 2018

It is in what she does with her paintings between her studio and the private collections of some of today’s more in-tune collectors that her growing reputation as one of today’s most interesting “digital artist” can be explained.

October 29, 2018

Gretchen Andrew’s insightful paper commented on the biases of search engine technologies, as she demonstrated the inherent sexism of Google Images (try searching for “girl crawling” and “boy crawling” to see for yourself – the former produces highly sexualized imagery, while the latter does not). Gretchen Andrew hacks these mechanisms with her “search engine artworks,” overriding search engine results with her own paintings.

September 03, 2018

How to describe Gretchen Andrew’s practice? Her website proclaims her a “search engine artist and internet imperialist who programs her paintings to manipulate and dominate search results.” Piggy-backing on the Google phenomenon, Andrew has slyly infiltrated the World Wide Web

September 26, 2018

The Victoria & Albert Museum

Digital Futures, the ongoing open platform for displaying and discussing work by professionals working with art, technology, design, science and beyond, is excited to share a new research publication, Search Engine Art, a collaborative effort with artist Gretchen Andrew. Born of a mutual curiosity for how digital and net art practices can be understood, the publication documents nine artists whose works are in some way co-authored by search engines.

May 31, 2017

The Photographer's Gallery

According To The Internet Interview on Internet Imperialism

September 20, 2016

Financial Times

Pioneers of virtual reality art - As the technology becomes more accessible, artists are exploring the new medium’s creative possibilities

December 14, 2016

The Creators Project

“I think the big question about social media is to what extent it amplifies the echo chamber of our own opinions and thoughts,” says Andrew. “As algorithms are more and more certain about who we are, what we like and don't like, what will hold our attention and be worth the advertising dollars, using the internet to change who are is a form of resistance. In that way, I think YouTube is best positioned to fulfill the potential of the internet as a tool for social change.  But like all tools it can be ignored or misused.”  

February 11, 2015

LA Weekly

At This Gallery Show, the Art Isn't on the Walls — It's in Virtual Reality

November 24, 2016

Curating The Contemporary

In conversation with Gretchen Andrew

April 11, 2016

Arshake

In this interview she talks about her professional path, from working at Silicon Valley to being an artist, she discusses about general issues related to post-digital, post-internet, and she unveil her thinking behind the works produced for the project (and exhibition) HOW TO HOW TO HOW TO at Arebyte as a conclusion of her first phase of the residency.

November 05, 2016

Rhizome

How to How to How to by Gretchen Andrew

February 06, 2014

Met Museum Digital Underground

Making New Art Inspired by the Met's Collections with Google Glass

October 13, 2014

Time Magazine

4 Guidelines for Voluntarily Leaving Your Job - written by Gretchen Andrew

August 04, 2015

Creative Hub

Following her interviews with artist Gretchen Andrew and gallery owner Steph Sebbag, Amy Haddad considers the emergence of Virtual Reality.

June 04, 2015

East End Review

East London tech pioneers are using Virtual Reality in ever more creative and useful ways

November 18, 2016

Y Magazine

How To (be anything you like) – Gretchen Andrew

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